Under Armour, Change-Up Backpack
Designed and developed the new innovative double sided buckle which allows the bag to be flipped around & worn facing either direction. The buckle allows the shoulder straps to be adjustable, reversible & removable. You can swap out different shoulder straps for a completely new look (extra straps sold separately). Took this entire bag from concept stages to production by working through costing, factory allocation, techpack specs, construction protos, color, fabrics and functionality. Patent #US2018034414